Product Marketing Manager Salary at Startups

What startups pay product marketing managers, from the pay their live postings state: base salary as the employer writes it, on roles still taking applications.

197 of 500 live roles state payChecked dailyUpdated

Median base pay

$174Ka year

The median of 180 live product marketing manager postings that state pay in US dollars, as of October 2026. Each posting counts at the middle of its range.

Middle half of postings
$141K–$200K
One in ten pays over
$240K
A typical posted range
$150K–$193K
Median $174K
  • Under $100K: 6 postings
  • $100K–$120K: 11 postings
  • $120K–$140K: 26 postings
  • $140K–$160K: 28 postings
  • $160K–$180K: 25 postings
  • $180K–$200K: 38 postings
  • $200K–$220K: 14 postings
  • $220K–$240K: 13 postings
  • $240K–$260K: 12 postings
  • $260K and up: 7 postings
Middle half of postingsThe restEach bar counts postings by the middle of their posted range.

By level

As the title states it: "Senior", "Staff" and so on. Mid-level is a title with no level in it.

MedianMiddle half10th to 90th percentile

  • Mid-level$142K
    $120K–$168K · 64 postings
  • Senior$160K
    $144K–$185K · 55 postings
  • Lead$187K
    $175K–$193K · 13 postings
  • Principal$207K
    $197K–$230K · 8 postings
  • Director or head of$203K
    $185K–$234K · 33 postings

By city

Each in the currency its postings use. Pounds, euros and Canadian dollars aren't converted.

MedianMiddle half10th to 90th percentile

Who pays the most

Companies with at least three live product marketing manager postings stating pay, by their median.

MedianMiddle half10th to 90th percentile

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Common questions

How much does a product marketing manager make at a startup?

As of October 2026, the median base pay startups advertise for product marketing managers is $174K a year, across 180 live postings that state it in US dollars. The middle half of those postings pay between $141K and $200K, and one in ten pays over $240K.

How much does a senior product marketing manager make at a startup?

Postings with "senior" in the title have a median of $160K a year, across 55 of them, against $142K for titles that state no level. The middle half pay $144K–$185K.

Which companies pay product marketing managers the most?

Among companies with at least three live postings stating pay, the highest medians are at DualEntry ($228K), 1Password ($221K), Braze ($187K) and Cresta ($175K).

Where do product marketing managers earn the most?

San Francisco, with a median of $197K a year across 28 postings, against $170K for remote roles.

Does a product marketing manager at a startup get equity?

Often, though few postings say how much: 47% of the 623 product marketing manager postings we've read mention equity. The figures on this page are base pay only.

Where do these figures come from?

From the postings themselves: the pay range each employer states, on roles still taking applications, which we check against the company's own careers page every day. Each posting counts once, at the middle of its range. Postings that don't state pay, and pay in other currencies, are left out of the main figures.

More startup salaries